Petr Targonskiy

Founder of Systemmatica · Operations Director at DataRu · Book Author · Speaker

My clients build systems in their business with our team's hands.

AI Agents
Knowledge Bases
Tracking Systems
Dashboards

years of experience

50+

client projects

cities & countries

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What I do

My Projects

Systemmatica

Business systematization company: regulations, knowledge bases, CRM, dashboards. 50+ projects across 11 cities and countries.

Owner steps out of operations and focuses on growth

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AI Agents for Business

A ready-made AI assistant tailored to your business processes. Deployed in 5 days: onboarding, proposals, offboarding, meeting transcription — all automated.

15 tasks in 3 minutes instead of an hour of manual work

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Talks & Workshops

12 original topics: from systematization and regulations to AI agents for business. Formats from 40 minutes to 2 full days.

Actionable, practical, with concrete tools

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My Book

"Explain It Once" — the first practical Russian book on building a company knowledge base. From methodology to concrete tools for managers.

The methodology your team uses to write its own instructions

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Course: AI Agents for Business

Online course on building personal AI assistants: integrations with Telegram, CRM, Notion. Automate routine processes without coding.

The agent takes the routine, you keep the time for growth

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Course: Regulation System

Practical course on building a knowledge base and regulation system from scratch. From methodology to concrete tools.

New hires onboard themselves — no hand-holding required

Business Systematization Club

Lead the business systematization club within Reforma business club by Maxim Spiridonov. 300+ business leaders from 24 industries.

Networking + practical case analysis

Dictator

Free macOS app for voice input with AI text cleanup. Works in any application — offline or via cloud. 50+ languages with auto-detection.

Free · macOS 14+ · Apple Silicon and Intel

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Discuss your challenge

Systematization Cases

Results in numbers and details

SOKSPACE

Loft space management

20 locations · 12,000 clients over 5 years

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Problem

The owner collected data manually from Excel and chats, spending hours hunting down and checking numbers. Decisions were made blind.

Solution

We built BI analytics on top of the CRM: cleaned and merged the data, automated collection, and set up three dashboards — overall P&L, a per-location report (profit, dynamics, services), and a per-manager report (deals, amounts, funnel).

Result

One screen shows everything: sales, rentals, services
Fresh numbers every day, no manual collection
Clear which locations are the most profitable
Visible contribution of each manager and funnel status
Decisions are made on live data, not guesswork

Telegram post with the case breakdown

Avangard

Logistics

Onboarding 4× faster · first deal 2× faster

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Problem

New hires were trained by word of mouth, nothing was documented. The first deal came two months after starting. The same questions came up every time, and management kept repeating the same explanations.

Solution

We built a knowledge base and a system of playbooks from scratch, with instructions for every process. Employees learn on their own from those instructions, and onboarding became a clear route.

Result

Onboarding time cut 4× — from 4 weeks to 1
First deal within the first month (was: after 2 months)
Managers freed up time to grow the business
New employees work independently from week one

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Lucilia Tigrova

Landscape design

13 departments · a new hire productive in 1 day

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Problem

The owner's main pain was being constantly “in the weeds.” The warehouse was chaos, every day meant explaining and fixing things. New hires couldn't work independently, and none of the 13 departments had clear order.

Solution

We systematized all 13 departments: built a knowledge base, tests, and onboarding processes, defined roles and areas of responsibility, and digitized production and warehouse processes.

Result

The owner freed up time to focus on growth
A new hire with no experience gets up to speed in 1 day using the instructions
Warehouse and production run without daily hand-holding
Order across departments holds without the owner

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BeFit

Healthy food

150+ employees · 12+ departments

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Problem

Tasks were set from the top but never reached the front line. Information got duplicated, lost, and distorted. Processes lived separately from the business, and management had no clear view of who was doing what.

Solution

We built a single management dashboard linking every task to locations and departments, with a transparent structure from company-wide goals down to local tasks. We set up tech support, and the system now runs reliably for 150+ people.

Result

Tasks move faster, fewer get stuck
Company projects and goals are under control
Management and employees see the full picture in 1-2 clicks
All 12 departments follow the same rules
Every process lives in one system

Telegram post with the case breakdown

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AI Agent Cases

Business process automation end-to-end

15 tasks in 3 minutes

Client Onboarding

Problem

Launching a new client required coordination across multiple systems: create a Telegram group, Yandex.Drive folder, Bitrix project, Notion workspace, and calendar event.

Solution

The AI agent reads chats, meeting transcripts, and the deal card — then automatically launches all 15 tasks without a single manual action.

Result

15 tasks, zero manual actions · 3 minutes instead of an hour

15 minutes vs 2 hours

Commercial Proposal

Problem

Writing a personalized proposal for each client took a manager 2 hours: study the meeting transcript, select relevant cases, format a PDF.

Solution

The agent extracts client pain points from the transcript, selects cases from the portfolio, and generates a personalized proposal with branded design.

Result

Branded PDF in 15 minutes · manager only confirms

1 hour vs 2–3 days

Employee Offboarding

Problem

When an employee left, access had to be revoked manually across all systems — Bitrix, Notion, 49 Telegram groups. Took 2–3 days.

Solution

The agent scans all groups, deactivates in Bitrix, updates Notion status, removes from chats, and creates a checklist for remaining manual tasks.

Result

Full audit in 1 hour · nothing missed

59 minutes → 9 minutes

Meeting Transcription

Problem

After every client meeting, someone had to manually transcribe the recording, extract key points, tasks, and agreements.

Solution

The agent transcribes the recording, extracts a summary with keywords, tasks, and decisions, and adds structured notes to Notion.

Result

Transcription + structured breakdown · done in 9 minutes

Learn more about the AI agent

Client Reviews

New dispatchers mastered their tasks in a week, and first deals came in the first month — it used to take twice as long. No need to explain all processes from scratch, only specific unclear questions.

We lacked understanding of how to build a knowledge base that would actually be used, not just sit idle. Petr's team showed us effective principles for structuring information and a methodology for writing clear, actionable instructions. They wrote the core instruction set for our current needs — the team uses it daily, very convenient. Highly recommend!

I onboarded a girl with zero experience, fresh out of university. Gave her the instructions — she studied them and quickly got into the work processes, while I spent minimal time on her.

I reached out because we entered an era of systematization, and with it came systematic hiring. The main challenge — a competition for a key position had 2,000 candidates, and HR couldn't handle that volume. With Petr we described and digitized the entire hiring block, built testing, and implemented it. It was a very successful move. Could we have done it ourselves? Yes, but not necessarily with the same results in the same timeframe.

Client map

50+ projects across Russia, the US, Europe, South Korea

Author

Explain It Once

A guide to creating and implementing a knowledge base

The first practical Russian book on building a company knowledge base — from methodology to concrete tools. How to free yourself from operations and focus on growth.

Learn more

The book immerses you so deeply in the topic that after reading it you'll definitely start looking at management processes differently — and you'll get a step-by-step plan for how to act.

German Gavrilov, Founder of Roistat and Platrum
Knowledge bases, regulations, checklists, instructions — this is the 'bureaucratic' layer of an organization. Without it, it's impossible to build a truly systematic business.

Alexander Dubovenko, Founder of Good Wood
Petr Targonskiy's book is an essential tool for any manager who wants to turn team experience into systematic knowledge and minimize losses from mistakes.

Alexey Korolyuk, Serial entrepreneur, smart investor

12 years of practice

My entrepreneurial journey

I started with a team of 5 and grew it to 60+ employees and 300+ contractors. At Systemmatica we've completed 50+ projects for clients across the most diverse industries. Every tool I implement for clients first went through my own business.

3 years
ERP SAP R3 at Rosneft

Implemented and maintained ERP. Created documentation for business users, ran trainings for 5–60 people.
2 years
Marketing Agency

Founded and grew a landing page and contextual ads agency — before it became mainstream. Built internal SOPs to stop explaining things twice.
5 years
Co-owner of Writer's Way

During COVID, grew a literary agency from 5 people to 60+ employees and 300+ contractors. The sales department ran autonomously: last 2 years — 30 minutes of management per week.
Since 2023
Founder of Systemmatica

My active business systematization company: regulations, knowledge bases, dashboards, CRM systems. Still leading and growing it — already 50+ clients across diverse industries, from 11 cities and countries.
Since 2023
Leader of the business systematization club at Reforma

Lead the business systematization club within Maxim Spiridonov's Reforma business club. 300+ business leaders from 24 industries.
Since 2026
Operations Director at DataRu

Alongside growing Systemmatica, I took on operations at DataRu — a Russian IT-infrastructure manufacturer, #140 in the TAdviser500. In-house servers, storage and networking, cloud and IT consulting for enterprise.